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Waow !!! It's How To Succeed In Tourism Marketing

"We are very interested in this important field of research because we want to show that the innovation process in services, especially by new tourism entrepreneurs, is a complex and experimental experiment.

This is what Dr. Rodriguez said in a study at the University of Surrey about innovative entrepreneurs who began working in the field of tourism have found, in some of the first analyzes done, how they should use initiative and hard work - and often do nothing - to overcome obstacles in preparing
Their innovation.

The researchers, including Dr.
Isabel Rodriguez and Professor Allan Williams from the University of Surrey, described the study as vital because innovations by entrepreneurs who are "new to tourism" are poorly understood.
"Tourism entrepreneurs face many challenges and succeed in defeating them by being highly dynamic and market-oriented.We want to highlight how they managed to do this in an uncertain process.
"Employers use creative strategies to tackle these challenges and successes despite the lack of financial and human resources.To survive, they can save money by running a home business," sharing "employees with other companies, offering business sections in return for advice Specialists, because business owners work less than the market price.
Another key strategy for employers to address resource shortfalls is to build relationships and networks with multiple stakeholders, to ensure that innovation is successfully developed and implemented.

Source : Here


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